Research has shown that about 6000 new websites go live on a daily basis adding on to the over 130 million websites currently in existence. These huge numbers confirm the increasing popularity of the internet as a business tool. You can use the internet to launch your own business and propel it to the next level. In your quest to use the internet effectively, few things will be as important as increasing the amount of traffic to your website. But for you to see growing traffic, you must be well aware of what techniques work and actions that are an absolute no-no. Avoid SEO (search engine optimization) if your website is not completely set upSearch engine results are ranked depending on (among other things) the relevance of the content in the search engine result pages. For this reason, a search engine will blacklist for a long time any website that is deemed under construction because of the number of blank or empty pages it contains. Consider it to be similar to getting slammed for delivering half baked work. So if you want to make use of SEO, ensure that your web site is complete before it goes live.
Off site blogConsider making use of blogging platforms such as word press and type pad to post articles that are related to the type of products you will be featuring on your website. These articles should provide useful tips and thought provoking content for your readers that will draw their interest in your website and keep them coming back for more. Again, note that you should not link to your website unless it is complete.Do not ignore the critical role of keywords in search engine rankingKeywords are words that internet users are likely to key in when conducting an online search. They must thus form an integral part of your website traffic growth strategy. Look for at least 15 keywords closely related to the topic covered on your website and find out which ones are more likely to draw attention to your website and have less competition from other websites that could be selling the same thing or covering the same topic. Consider using Google’s webmaster tools to find the most popular keywords entered by end users but that attract low competition.HeadlinesCompelling, short and precise headlines work, while long and complicated are a turnoff. Experts on human psychology and memory retention have discovered that you only have about 10 seconds to capture your visitors’ attention. Therefore, create a headline that will compel them to stay on the website but that is not too wordy and hence confusing. Simplify and refine your website textYour text should be in line with the objectives of your visitors and not your own. When your visitors feel that their needs are addressed on your website they will visit it more often, refer it to others and even make purchases. A pleasant end user’s experience on your website will draw in even more traffic.
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Off site blogConsider making use of blogging platforms such as word press and type pad to post articles that are related to the type of products you will be featuring on your website. These articles should provide useful tips and thought provoking content for your readers that will draw their interest in your website and keep them coming back for more. Again, note that you should not link to your website unless it is complete.Do not ignore the critical role of keywords in search engine rankingKeywords are words that internet users are likely to key in when conducting an online search. They must thus form an integral part of your website traffic growth strategy. Look for at least 15 keywords closely related to the topic covered on your website and find out which ones are more likely to draw attention to your website and have less competition from other websites that could be selling the same thing or covering the same topic. Consider using Google’s webmaster tools to find the most popular keywords entered by end users but that attract low competition.HeadlinesCompelling, short and precise headlines work, while long and complicated are a turnoff. Experts on human psychology and memory retention have discovered that you only have about 10 seconds to capture your visitors’ attention. Therefore, create a headline that will compel them to stay on the website but that is not too wordy and hence confusing. Simplify and refine your website textYour text should be in line with the objectives of your visitors and not your own. When your visitors feel that their needs are addressed on your website they will visit it more often, refer it to others and even make purchases. A pleasant end user’s experience on your website will draw in even more traffic.Tags: advertise your website, business online, how to earn money online, what is affiliate marketing? tips on affliate marketing/
on Sunday, February 6th, 2011 at 10:11 am RSS feeds, Traffic maximization, marketing strategy.View the original article here
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If the outages are long or frequent, the damage to your business reputation may be difficult to recover from. You should plan for the increase as well as sudden bursts of traffic way in advance and if need be, engage a different service provider that would be better able to handle your burgeoning traffic.Which brings us to the next point – it is important that you consistently monitor your website’s performance. Keep tabs on all key statistics ranging from specific web page traffic to current space utilization. This is a job that needs regular attention so you can quickly arrest any matter that threatens to go out of hand. Regularly update the content of your website. Have a schedule you stick that determines whether you post updates daily, weekly or fortnightly. However, do not miss out on opportunities to comment on significant events that affect your industry such as recent legislation or emerging technologies.Ensure your website responds to your clients’ needs and continues to do so even as the numbers grow. This does not mean you should not make any changes to your current content. Rather, you must keep close tabs on market trends and the changing preferences of your clients. Also as the traffic to your site grows, you should consider breaking up your website into sections that cater for the slightly different preferences. While there is nothing wrong with targeting our website towards the profile of the majority of users to your site, you must recognize that future growth and revenue might come from what might for now look like a small niche.Do not stop creating and submitting articles to article directories, something many website owners do when the numbers start to roll in. If anything, you should use your growing revenue to post even more articles with referrals to your website. 